The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Top 5 Press Release Examples for New Product Launches (+ Tips and Best Practices)
Discover the top press release examples for new product launches, complete with expert tips and best practices to create impactful announcements.
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Content Marketing World Retrospective: 6 Concerns Marketers Told Me About in Denver
Last week, I flew to Denver to attend Content Marketing World. Here are some of the top concerns we heard from marketers at CM World.
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Bringing Local Influencers Into Your Content Marketing Strategy: What You Need To Know
Looking for more visibility for your brand? Local influencers could help you reach the metrics you’ve been looking for!
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What Is llms.txt? The File Everyone in SEO Is Talking About
Learn what llms.txt is, how it works and how to create one, plus what we know about its potential impact on AI visibility and SEO.
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From Creative Beginnings to Content Strategy: How Jake Bostock Found His Fit at Brafton
Get to know Jake Bostock, a Brafton Content Marketing Strategist, as he shares his career journey, favorite parts of agency life and more.
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The Best Link Building Tools for 2026: Features, Pros, Cons and What Each One Is Actually Best For
Compare the best link building tools for 2026 from Ahrefs and SEMrush to Pitchbox and BuzzStream. Learn more about key features, use cases, pros and cons.
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How To Use Email Marketing for Sales: A Step-by-Step Guide To Drive Revenue
Learn how to use email marketing for sales with practical tips for segmentation, automation, email copy and optimization to turn subscribers into customers.
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Programmatic SEO: What It Is, How It Works and Examples
Discover how programmatic SEO uses templates and data to create pages at scale. Explore examples, benefits, risks and when this SEO strategy makes sense.
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